IOW Christmas Toy Appeal is a massive success

  • 4 January 2013
  • POSTED BY Bruce
  • Toy_logo_bg

“Wow – the Isle of Wight smashed it yet again and really showed us the true meaning of Christmas! Massive thanks from the da Banks & the whole Bestival crew to all you lovely generous Islanders.” Rob da Bank

Generous Islanders have this year helped to seriously brighten up Christmas for hundreds of less fortunate children living locally on the Isle of Wight.

2012’s first IOW Christmas Toy Appeal (powered by Bestival, supported by IOW Radio & IOW County Press) set an initial target of 500 donated gifts, which soon rose to a slightly daunting 1,200 gifts as more and more local charities and good causes heard about the Appeal. Incredibly, on the final day of the Appeal (14th December), the running total smashed the 2,000 barrier, finally ending up at an incredible 2,233 donated gifts once the final toy was collected!

The race was then on to get every single gift wrapped, sorted into appropriate age & gender brackets and distributed to all those worthy causes right across the Isle of Wight. A team of fifty willing elves (including Rob & Josie da Bank, fellow Bestival promoter John Hughes plus members of the Bestival HQ team, Isle of Wight Radio, Isle of Wight County Press, Tesco, Sainsbury’s and many more worked for almost ten hours on Friday 14th December at a secret Island location amidst a veritable blur of Sellotape and brightly-coloured wrapping paper, finally wrapping the last toy (a fantastic Panini football game) late on Friday evening.

Christmas Toy Appeal organisers Daniel & Deborah Rooke and their trusty team of Santas then spent the next four days distributing the gifts to every Island agency that had registered an interest – and we can now very proudly report that every single Island child that we hoped to surprise with a donated gift was very well looked after… And that is all thanks to the generosity of thousands of you lovely Islanders!

Local charities that received gifts from the first IOW Christmas Toy Appeal:

The Children’s Society
Furze Hill
St Mary’s Hospital
Beaulieu House
Women’s Refuge
Yarborough House
YMCA Young Carers
Isle of Wight Youth Services
The Foodbank
YMCA Child Bereavement
TCS Parenting Programme

“We would like to thank everybody who has donated a gift to the Appeal, the volunteer wrappers and all those individuals and businesses who have helped make the first IOW Christmas Toy Appeal such a success. Deborah and I would particularly like to thank IOW Radio, the County Press and The Bestival Foundation for their dedication and commitment to this Appeal. We want to say a special thankyou to Josie da Bank, without whom the Appeal would not have happened.” Organiser Daniel Rooke

The Isle of Wight Christmas Toy Appeal will return in December 2013! Find the appeal on Facebook and follow on Twitter.